Thursday, April 22, 2021

The Fake News of Love Yourself

PR peddler Ivy Holt of Media PR makes a prized pillock of her client Love Yourself by trying to spread unentertaining fake news; all she achieved was to prove herself to be a wannabe Brian Basham

At 11:55am yesterday, a prattling PR peddler named Ivy Holt of Media PR Limited – a firm we’d thankfully never heard of or knowingly dealt with previously – had the gall to send The Steeple Times fake news on the very day we’d joined those respectfully marking the 20th anniversary of the tragic murder of Stuart Lubbock at the home of the disgraced entertainer Michael Barrymore.

 

Beginning, as if to be clever with an ‘embargo’ and really just sharing a rotten attempt to promote her client Love Yourself – a Park Royal, NW10 based flogger of overpriced dieting regimes – Ms Holt (who is listed as Ivy Elizabeth Barbara Elsby by Companies House) attempted to make light of those suffering during the pandemic with cheap throwaway lines. She supplied a completely invented tale about a non-existent bean and spuriously claimed it could cause “excess lockdown weight” to be lost “quickly.”

 

Having written back to this not-so-clever practitioner of piffle at 12:38pm to point out that her press release wasn’t exactly witty, the mendacious minx tried to justify her stupid stunt on behalf of Love Yourself, a company that plainly has no honest story of its own to tell.

 

At 12:47pm, proving she’s as much use as a chocolate teapot when it comes to marketing might, Holt bleated:

 

“Fake Fun [sic] news in a fun on April the 1st, It is called April Fools day [sic].  This is 100% positioned for that. Tomorrow brands like Heinz, Apple, Tesla will all have April fools [sic] jokes in national papers. Yet, no-one will complain about their ‘Fake news’ as they are big brands.”

 

Going further and turning on the inevitable wokeness of Oprah loving private profiteers ‘Ginge and Cringe,’ Covent Garden and Bridlington, East Yorkshire based Holt then just had to come back with more. That came in the form of a tediously tepid “I’d also like to point out” in spite of her having been sent no further correspondence.

 

Choosing to slam the very publication she’d minutes earlier tried to feed her fake news to, at 12:57pm definite never to be a winner of a spelling bee Holt returned and barked:

 

“You must be very proud to work in an organisation that dismisses new stories for April Fools day [sic] and instead write harmful articles on people [such as Lindsay Lohan] who have been in rehab, This is what is wrong with society. Too eager to point the finger and call, rathe [sic] than look inside. Keep up the ‘good’ work.”

 

If you’re after a PR to make a prat of you or your company, do drop aspiring successor to Jo Moore, the world’s leading “burier of bad news,” Ivy Holt of Media PR a line. She won’t fail to disappoint and plainly is the kind of fake news spreader who’d also prove a useful addition to Brian Basham’s team helping Ghislaine Maxwell as she faces trial for trafficking minors in July.

 

As for Love Yourself, we today urge our readers to boycott their bilge until they appoint a more intelligent marketing department.

 

Next!

 

The Fake News of Love Yourself – Ivy Holt’s supposed creation of ‘Lipra Sloof’ is actually nothing new. In 2015 on April Fool’s Day, Laser Hack posted the musings of a fake doctor of that name who claimed to be able to turn fire to ice.
The Fake News of Love Yourself – Ivy Holt, Agility PR fake news – PR peddler Ivy Holt of Media PR makes a prized pillock of her client Love Yourself by trying to spread unentertaining fake news; all she achieved was to prove herself to be a wannabe Brian Basham.
The Fake News of Love Yourself – Another example of this kind of marketing campaign came in 2017 in time for April Fool’s Day, in the form of a promotion by FootAsylum in 2017 of a range of trainers called ‘Sloof Lirpas.’
c4cdbf8bb8f675b09d10a150c381b669?s=96&d=mm&r=g
Matthew Steeples
A graduate of the London School of Economics, Matthew Steeples is a writer and marketing consultant. He conceived The Steeple Times as a media arena to fill the void between the Mail Online, The Huffington Post and such organs as the New York Social Diary in 2012.

11 COMMENTS

  1. Ivy Holt should be stripped of her awards. She disgraces real PR professionals and makes a mockery of the art of telling a story. Her ‘work’ is not clever and nor is her response to perfectly constructive criticism.

  2. Send Poison Ivy Down Under and I’ll have her over my knee!!!!!!!!!!!!!! She sounds like a naughty little Sheila!!!!!!!!!!!!!!! And a FOOL!!!!!!!!!!!!!!!!

  3. The organisations she has been given awards by should strip this woman of them. It is wrong to spread fake news and the fact that she thinks it funny is proof only that no newspaper should trust a word sent from her henceforth.

  4. Stupid woman. She will no doubt go far in the PR world as most of them are truly useless people who can’t do so PR instead.

  5. “Mendacious” is not enough. She sent out “lies” on behalf of Love Yourself and they deserve to be called out for going along with her.

    As for “minx” – She is “impudent” and “disrespectful” in her manner, so that is accurate also.

    Ivy Holt or Ivy Elsby or whatever she’s called ought to think before putting pen to paper or finger to keyboard.

  6. The thing about April Fool’s Day is that you NEVER send out stupid stuff, and it’s usually stupid, on any other day. Sending it out on March 31 with the word “embargo” doesn’t count, nerrmean?

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Advertisement
Advertisement

Become a Patron of The Steeple Times

Independent journalism will only remain independent if it is supported by clear-thinking people like you. We each have the command to make a real difference. Join us.

2,588FansLike
2,068FollowersFollow
10,903FollowersFollow

Subscribe For DAILY NEWS

Please subscribe, like and share this very British site, it helps us grow. Your data is protected and The Steeple Times will send you an email at noon everyday that we rather trust you will enjoy.

Advertisement

Other Stories You May Enjoy

Bargaining Britain’s Northernmost Castle – £130,000 for Muness Castle, Unst, Shetland Isles, Scotland, ZE2 9DL, United Kingdom – Grade A listed freehold Scottish castle with cottages, barony title, gold and copper reserves and 240 acres of land goes to auction for just £130,000 just as plans for a space centre are announced in the vicinity – To be sold by Future Property Auctions of Glasgow on 23rd April 2021.

Bargaining Britain’s Northernmost Castle

Grade A listed freehold Scottish castle with cottages, barony title, gold and copper reserves and 240 acres of land goes to auction for just £130,000 just as plans for a space centre are announced in the vicinity.
Epstein Gets The Wrecking Ball – £13m Jeffrey Epstein crib demolished – Wrecking ball sent in to destroy Prince Andrew’s paedo bestie Jeffrey Epstein’s £13.2 million Palm Beach mucky mansion at 358 El Brillo Way, Palm Beach, Florida, FL 33480, United States of America – Purchased by Miami developer Todd Michael Glaser.

Epstein Gets The Wrecking Ball

Wrecking ball sent in to destroy Prince Andrew’s paedo bestie Jeffrey Epstein’s £13.2 million Palm Beach mucky mansion.
Hospitality vs. Headbangers 2021 – Hospitality vs. Government – Legal challenge to Boris Johnson’s government’s illogical refusal to allow indoor hospitality venues open whilst allowing indoor retail to be decided on this week.

Hospitality vs. Headbangers

Legal challenge to Boris Johnson’s government’s completely illogical refusal to allow indoor hospitality venues to open whilst allowing indoor retail to open to be decided on this week.
Flattening a Fountain – £12 million for mansion The Fountains, 39 The Bishops Avenue, Hampstead Garden Suburb, London, N2 0BA, United Kingdom ($16.6 million, €13.9 million or درهم61 million) with planning permission to demolish and replace through Knight Frank – Boxy “Town Hall classical style” mansion ‘The Fountains’ on infamous The Bishops Avenue, N2 for sale for £3 million less than it listed for in 2012; this time it is destined for flattening.

Flattening a Fountain

Boxy “Town Hall classical style” dictator crib ‘The Fountains’ on infamous The Bishops Avenue, N2 for sale for £3 million less than it listed for in 2012; this time it is destined for flattening.
A BIG Bugatti – £1.55m for 2013 Bugatti Veyron Grand Sport – Theodora Ong lusts after a 2013 Bugatti Veyron Grand Sport that currently sports the registration plate ‘BIG 3’ – For sale through Graeme Hunt for £1.55 million ($2.14 million, €1.79 million or درهم7.88 million).

A BIG Bugatti

Theodora Ong lusts after a £1.55 million 2013 Bugatti Veyron Grand Sport that currently sports the registration plate ‘BIG 3’ – but could become ‘BUG 8’
Don’t Come On Carrie! The nation does NOT need Carrie Symonds – Matthew Steeples argues that Daniel Johnson’s “Come on, Carrie: your country needs you!” call to Boris Johnson’s wine chucking latest baby mama is nothing but claptrap.

Don’t Come On Carrie!

Matthew Steeples argues that Daniel Johnson’s “Come on Carrie: your country needs you!” call to Boris Johnson’s wine chucking latest baby mama is nothing but claptrap.
Theresa’s in the Trough – Theresa May MP’s £1.2m in 2020 – 2021 – Matthew Steeples highlights that it is not just David Cameron who has been sticking his piggy fingers in the trough; Theresa May also ‘pocketed’ over £1.2 million in the last year alone.

Theresa’s in the Trough

Matthew Steeples highlights that it is not just David Cameron who has been sticking his piggy fingers in the trough; Theresa May also ‘pocketed’ over £1.2 million in the last year alone.
The Spectre Shooting Brake – 1 of 1 Rolls-Royce Wraith shooting brake – 2015 Rolls-Royce Wraith converted to a shooting brake by automotive genius Niels van Roij for sale for 157% more than it originally cost – Bonhams at their ‘Les Grandes Marques à Monaco’ sale in Monte Carlo on 23rd April 2021 with an estimate of £320,000 to £480,000 ($440,000 to $660,000, €370,000 to €550,000 or درهم1.6 million to درهم2.4 million).

The Spectre Shooting Brake

2015 Rolls-Royce Wraith converted to a ‘Spectre’ shooting brake by automotive genius Niels van Roij for sale for 157% more than it originally cost.
Courting Expletives 2021 – Emma Rivers v Jigsaw Homes Tameside – Extraordinary official civil judgment from the County Court at Manchester packed with expletives sums up the state of once Great Britain; one is simply left wondering if potty mouthed Emma Rivers was trained by the creosoted napkin slapper Dawn Ward.

Courting Expletives

Extraordinary official civil judgment from the County Court at Manchester packed with expletives sums up the state of the nation; one is simply left wondering if potty mouthed Emma Rivers was trained by the creosoted napkin slapper Dawn Ward.
Beecher’s Muck – Far right Jay Beecher supports Ghislaine Maxwell – Ghislaine Maxwell’s latest supporter revealed to be Jay Beecher, a far right-wing political writer and ex-Ukipper with associations to the quite rightly banned-from-Facebook ‘Politicalite’

Beecher’s Muck

Ghislaine Maxwell’s latest supporter revealed to be Jay Beecher, a far right-wing political writer and ex-Ukipper with associations to the quite rightly banned-from-Facebook ‘Politicalite’

Popular Articles From The Past

Weather

London
scattered clouds
5.2 ° C
6 °
4.4 °
70 %
3.6kmh
40 %
Thu
13 °
Fri
13 °
Sat
13 °
Sun
13 °
Mon
6 °