Alexa Chung transitions from “fashion genius” to “fashion designer” and shares her views on Googling and airports; Matthew Steeples asks: “Who’d want to miss such important news?”
Is there nothing that the ‘Queen of Instagram’ (with her 3.1 million followers) Alexa Chung cannot master? This “phenomenon,” “starlet” and “human” (that’s her very own description of herself by the way), The Guardian today announced, is “back in a different guise” and making her “debut as a designer” at London Fashion Week. “Hasn’t she been in (or out) of fashion for years?” we hear you cry.
God help anyone who gets in this one-time (failed) television presenter’s way. She blocked me on Twitter simply because I dared to question her relevance outside of the confines of Stephen Fry-land and now (modest as ever) “it’s no surprise to me that I’m in this position now” Chung has merged her name into one word: ALEXACHUNG to accompany her transition “from muse to founder and creative director.” One might ask: “Why?” but of course the answer’s simple for this 34-year-old: It makes life easier when one is already so well known, doesn’t it?
Naturally, when she’s not (as everyone does at breakfast) “still Googling pictures of Jane Birkin,” Chung now finds herself observing the world. She remarks: “Airports are such emotionally charged places. I travel a lot, and I people-watch. And I love that British thing of wearing your holiday outfit home but with a sensible jacket because if you are British you are never not thinking about the weather.”
Just the kind of advice we all need: Thanks, Alexa.