Alexa Chung transitions from “fashion genius” to “fashion designer” and shares her views on Googling and airports; Matthew Steeples asks: “Who’d want to miss such important news?”

Is there nothing that the ‘Queen of Instagram’ (with her 3.1 million followers) Alexa Chung cannot master? This “phenomenon,”  “starlet” and “human” (that’s her very own description of herself by the way), The Guardian today announced, is “back in a different guise” and making her “debut as a designer” at London Fashion Week. “Hasn’t she been in (or out) of fashion for years?” we hear you cry.

 

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An Excess of Alexa – Mail on Sunday get a little beyond carried away with their latest toady description of fashionista Alexa Chung.
The same people in the Steeple archive

Tarty Alexa

The Daily Mail’s reporting of Alexa Chung’s latest ‘launch’ was utterly cringeworthy; why is she considered to be newsworthy? The Daily Mail just cannot help itself. For them, if Alexa Chung picked up a tea cup, it’d be international news. Reporting on this model-presenter-and-just-about-everything-else-on-the-planet possible launching a range of sunglasses, the paper this […]

It’s Just Awful Being Alexa – Alexa Chung moans during COVID-19 – Self-absorbed Alexa Chung isn’t worrying about people dying from coronavirus; she’s busy moaning about people not focusing on the real her.
The same people in the Steeple archive

It’s Just Awful Being Alexa

Self-absorbed Alexa Chung isn’t worrying about people dying from coronavirus; she’s too busy moaning about people not focusing on the real her “The human” Alexa Chung can be relied upon to make utterly everything about herself. Earlier this month, the “fashion genius” and “belle of the ball” revealed that she begged David and Victoria […]

Thanks Alexa – “Human” Alexa Chung becomes a “fashion designer” and shares her views on Googling and airports.
Alexa Chung is, of course, a “human” (aside from being many other amazing things)
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God help anyone who gets in this one-time (failed) television presenter’s way. She blocked me on Twitter simply because I dared to question her relevance outside of the confines of Stephen Fry-land and now (modest as ever) “it’s no surprise to me that I’m in this position now” Chung has merged her name into one word: ALEXACHUNG to accompany her transition “from muse to founder and creative director.” One might ask: “Why?” but of course the answer’s simple for this 34-year-old: It makes life easier when one is already so well known, doesn’t it?

Naturally, when she’s not (as everyone does at breakfast) “still Googling pictures of Jane Birkin,” Chung now finds herself observing the world. She remarks: “Airports are such emotionally charged places. I travel a lot, and I people-watch. And I love that British thing of wearing your holiday outfit home but with a sensible jacket because if you are British you are never not thinking about the weather.”

Just the kind of advice we all need: Thanks, Alexa.

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