Gin sales up in the UK as drinkers switch from beer and wine to ‘Mother’s Ruin’
The gin market in the UK has soared to sales of nearly £1 million per day according to new research by analysts Kantar Worldpanel.
According to the firm, sales are up 16% to £338 million in the year to June with 19 million litres of gin purchased by Brits during the period.
Two stories to keep beside you
Gin is in
Report reveals UK gin sales have topped £1 billion for the first time
Winning gin
Matthew Steeples of ‘The Steeple Times’ joins the judging panel of the No. 3 London Dry Gin 2013 competition Last week, I was invited to sit on a panel that many of my friends would envy a position on by Berry Bros. & Rudd. I was asked to judge gin cocktails.
Sales of premium gins such as Portobello Road (42% ABV) and Sipsmith (41.6% ABV) – both of which sell for far above the average price of a litre at £18.82 – are up 90% and 60% respectively. Kantar Worldpanel, however, fail to mention that both are sold at heavily discounted prices across the Wetherspoons group and without doubt these brands’ presence in 956 pubs has made somewhat of a difference to their volume figures.
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