Thursday, April 18, 2024

Rolls-Royce isn’t Rolls-Royce but it is Rolls-Royce

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Rolls-Royce issues a press release to try and stop the media mistakenly saying they are Rolls-Royce; they want to highlight the difference between PLC and Cars

When you think of Rolls-Royce, you may think of handcrafted limousines made with the most exquisite materials. You might think of the royalty, heads of state and stars who’ve owned such vehicles, but one thing’s for sure, Rolls-Royce Motor Cars, a “wholly-owned subsidiary of BMW Group (Munich) now want to make very clear: They have nothing to do with the aircraft, ship and submarine manufacturers Rolls-Royce PLC.

 

In a press release issued on Thursday, Andrew Ball for Goodwood, West Sussex based Rolls-Royce Motor Cars pointedly remarked:

 

“Rolls-Royce Motor Cars has issued a statement in response to continuing media confusion and misreporting concerning its assumed or implied connection to Rolls-Royce PLC.”

 

“Media are kindly asked to note that images of Rolls-Royce motor cars, the black and silver ‘Double R’ logo, the ‘Spirit of Ecstasy’ (‘Flying Lady’) mascot, the Rolls-Royce Pantheon Grille and other related content are all signifiers of Rolls-Royce Motor Cars and its Brand.”

 

“The use of these images to illustrate stories relating to Rolls-Royce plc together with copy that unnecessarily confuses or conflates the two companies, is incorrect and leads to public confusion.”

 

Given “recent announcements” have led to the “media confusing and misreporting” the two, one thing’s for sure: A Rolls-Royce car is a Rolls-Royce car when it’s a Rolls-Royce Motor Car; when it’s not, it’s just not. “Now Jeeves, be a darling, go fetch the Toyota.”

 

Some quotes about Rolls-Royces

 

“Greatness takes time: It takes 13 hours to build a Toyota, but it takes 6 months to build a Rolls-Royce.”

Unknown.

 

“Wall Street is the only place that people ride to in a Rolls-Royce to get advice from those who take the subway.”

‘Most successful investor in the world’ Warren Buffett.

 

“At 60 miles per hour, the loudest noise in this Rolls-Royce comes from the electric clock.”

‘Father of Advertising’ David Ogilvy CBE.

 

“When you are a rich man, you are proud to own a Rolls-Royce and when you are a poor man, you are proud to own a Renault.”

Charismatic footballer Eric Cantona.

 

“If a working-class Englishman saw a bloke drive past in a Rolls-Royce, he’d say to himself: ‘Come the social revolution and we’ll take that away from you, mate.’ Whereas, if his American counterpart saw a bloke drive past in a Cadillac, he’d say: ‘One day, I’m going to own one of those.’ To my way of thinking, the first attitude is wrong. The latter is right.”

Media tycoon Kerry Packer.

 

Pictured top: A selection of models currently available in Rolls-Royce Motor Cars’ current line-up.

 

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Rolls-Royce isn’t Rolls-Royce but it is Rolls-Royce – Rolls-Royce issues a press release to try and stop the media mistakenly saying they are Rolls-Royce; they want to highlight the difference between PLC and Cars.
Rolls-Royce Motor Cars want to remind the world that they produce motor cars. They most certainly don’t want people thinking they produce flying hairdryers.
Rolls-Royce isn’t Rolls-Royce but it is Rolls-Royce – Rolls-Royce issues a press release to try and stop the media mistakenly saying they are Rolls-Royce; they want to highlight the difference between PLC and Cars.
In October 2016, ‘The Steeple Times’ featured this 1926 Rolls-Royce Phantom I by Brougham De Ville. It has an interior inspired by Versailles and the interior was described as “like stepping inside a very fine Georgian manor house.”
Rolls-Royce isn’t Rolls-Royce but it is Rolls-Royce – Rolls-Royce issues a press release to try and stop the media mistakenly saying they are Rolls-Royce; they want to highlight the difference between PLC and Cars.
In March 2017, ‘The Steeple Times’ featured this 1958 Rolls-Royce Silver Cloud I drophead coupé. It was nicknamed ‘The Honeymoon Express’ given it seats just two and has an oversized boot capable of carrying a week’s luggage.
Rolls-Royce isn’t Rolls-Royce but it is Rolls-Royce – Rolls-Royce issues a press release to try and stop the media mistakenly saying they are Rolls-Royce; they want to highlight the difference between PLC and Cars.
In August 2015, ‘The Steeple Times’ featured this 1973 Rolls-Royce Phantom VI by Pietro Frua. It was described as “the largest convertible ever built,” measured over 22-foot in length and took two years to build. The giant motor was originally owned by His Excellency Consul Simon van Kempen of Switzerland and Monaco sold for £442,546 including premium as part of The Frederiksen Auction in Denmark.
Rolls-Royce isn’t Rolls-Royce but it is Rolls-Royce – Rolls-Royce issues a press release to try and stop the media mistakenly saying they are Rolls-Royce; they want to highlight the difference between PLC and Cars.
In February 2018, ‘The Steeple Times’ featured this special edition 1995 Rolls-Royce Flying Spur converted to an estate car from a Silver Spur III.
Rolls-Royce isn’t Rolls-Royce but it is Rolls-Royce – Rolls-Royce issues a press release to try and stop the media mistakenly saying they are Rolls-Royce; they want to highlight the difference between PLC and Cars.
In September 2016, ‘The Steeple Times’ joined those describing the owner of this Rolls-Royce as having “the most vulgar numberplate in Britain.” The owner of ‘SH10W OF’ plainly is a person without an ounce of modesty in their entire being.
Matthew Steeples
Matthew Steeples
A graduate of the London School of Economics, Matthew Steeples is a writer and marketing consultant. He conceived The Steeple Times as a media arena to fill the void between the Mail Online, The Huffington Post and such organs as the New York Social Diary in 2012.

2 COMMENTS

  1. We all know what a Rolls Royce is! How dare they treat us if we are thick. I will be boycotting them on this basis.

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